Module One: Why Simple Stories Matter
• Story Is Everything...Everything Is Story.
• Using Simple Stories to Guide, Direct, and Create the Results We Want.
• Discovering the Simple Stories We Can Tell.
Module Two: Tell Simple Stories With WRITING!
• Simple Story Formulas Anyone Can Use.
• Enhancing Your Writing Projects Using Simple Stories.
• Simple Stories and Killer Sales Copy...Why They Buy.
Module Three: Tell Simple Stories With IMAGES!
• Is a Picture Really Worth a Thousand Words?
• Using Photos and Illustrations to Tell Simple Stories.
• Branding and the Story It Tells.
Module Four: Tell Simple Stories With VIDEO!
• The REAL Reason Why YouTube Is Exploding.
• The Brain Science Behind Using Videos to Tell Simple Stories.
• Three Most Popular Ways to Use Simple Stories in Video Projects.
BONUS: “Illustrated Stories in Marketing” Video Training